Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from caszscountrycrafts.com.
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse our website and for advertising purposes.
Additionally, through advertising or when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information” or “targeted advertising information”.
When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
Caszs Country Crafts does advertise from shopify using Facebook, Google, Pinterest & Instagram. With Facebook Advanced Messages they use the following permissions. With regards to Facebook Enhanced Advanced Matching is used, which tracks personal information about your customers, including name, location, email, and phone number.
This pixel also tracks customer browsing behaviour on your online store. Browser-based ad blockers can prevent the pixel from tracking data. It is used to understand the behaviour of my website only so I can target advertising to suit your needs as the customer. I myself do not store the information but Facebook will share it with me when your purchase something from my store so I can deliver it too as well as letting me know the best times to place adverts to you.
In regard to advertising google and Facebook they collect data for advertising they do not keep the information permanently. Please read further down this policy and there you will be able to find the web address to check on how they themselves use and store information.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Understanding Facebook pixels and targeted advertising
Caszs country crafts also uses Facebook for advertising and receiving sales there are three ways that their pixels interact with our store for advertising. Please note though we don’t store this information on our business records, it is solely used for advertising purposes with their website which from time to time we may use one of the three following advertising settings at given time.
Standard uses Facebook Pixel, which tracks your customers’ browsing behaviour on your online store. Browser-based ad blockers can prevent the pixel from tracking data.
Enhanced uses Advanced Matching, which tracks personal information about your customers, including name, location, email, and phone number. This pixel also tracks customer browsing behaviour on your online store. Browser-based ad blockers can prevent the pixel from tracking data.
Maximum combines all data-tracking options to reach the highest number of customers. It uses Conversions API, which shares data directly from Shopify’s servers to Facebook. This means the data can’t be blocked by ad blockers.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
MINORS
The website is not intended for individuals under the age of 18 years.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at caszscountrycrafts@bigpond.com or by mail using the details provided below:
Casz's Country Craft's
[Re: Privacy Compliance Officer]
2 Rangeview Avenue, Wangaratta VIC 3677, Australia